Seven minutes. Why I started OilMoney, what sales guys in the field told me, and how stacking evidence of your experience shortens the sales cycle for oil and gas sales reps.
Chapters: 0:19 A little about me. 2:00 What sales guys told me. 3:06 Stack your evidence. 5:56 Trust is multi-layered.
The crew behind the name.
OilMoney.io is run by people who came up in Houston and in the patch, not in a creative warehouse with an espresso machine and a basketball hoop.
Amanda Leon, Founder. Houston-raised. Came up in the Houston marketing team of Vallourec, the French maker of VAM premium connections, pulling apart international drilling marketing data. Since 2017 she has run Unrth, the brand and growth studio behind oil and gas and industrial companies, with her boots on client locations in Midland and Odessa. Before that she was Head of Marketing for Wetzel’s Pretzels, a 300-location consumer brand, where she hired and managed eight outside agencies and learned exactly how marketers waste a business’s money. A neuroscience degree from Occidental College that included artificial intelligence coursework starting in 2009, years before it was a buzzword, applied to how people decide and trust. Studied design and branding at ArtCenter College of Design. Fullbridge xMBA in finance, valuation, marketing and entrepreneurship.
The crew. Gage, Houston, Marketing Manager and Photographer. Ashi, LinkedIn Growth and Authority Advisor. Plus the Unrth bench: web, design, strategy.
Where we’ve stood. Midland. Odessa. Houston. Everywhere else we’re straight with you: your field experience is the local truth, and our system travels.
Why oil and gas only. Because the proof is oil and gas. Because this is the one industry allergic to marketing, which is exactly where a name that sounds like you matters most. Because the Permian is a small, talkative world, and one happy client tells five. And because “energy” is a sector; oil and gas is a tribe.
What we believe. Everything they own runs on you. Nobody loves this land more than the people who work it. No zombie wells, clean up your spills, make it right. Have fun after the work gets done, and gets done right.
How we work. Everything in writing and by video. Nothing goes out without your “yes.” We don’t name clients on our site. We don’t over-promise and under-deliver. We always take accountability and make things right. We believe in doing a day’s worth of honest work.